1992 I.A.D. Magia
I.A.D. Magia, 1992 - Design Sketch
I.A.D. Magia, 1992 - Design Sketches
Images: Mario Buonocunto Concept Cars Page
Lancia Dedra integrale floorpan based 4 seat coupe.
Designers: Michael Ani, Chris Garfield
It’s 1992 Lancia Integrale-based Magia prototype was extremely well received but a hoped-for production run with Lancia never materialized.
TheMotor.Net - IAD - a potted history
Sharp front, aggressive bonnet, flank closing in a muted wedge bunched at the rear to energise a lively tall: these are basic features of the Magia coupe designed by IAD on the Lancia Dedra Integrale platform.
A car to capture the imagination of all the devotees of sporting coupes.
The Magia is the latest in a long line of concept vehicle produced by IAD in support of its outstanding concept vehicle development programme.
Building on Lancia's image as a manufacturer of quality sports coupes, this car now extends the lineage through to the next millenium.
The Magia has the 2 litre turbo Integrale installed in the Dedra platform and svelte body conceived and executed by IAD.
A squat purposeful stance emphasizes its road capability and combines with a blend of the traditional and modern, producing a car which begs to driven. The rich combination of interior furnishings, generous curves and flowing lines adds to the feeling of well-being exphasizing the comfort and safety aspects of Magia.
IAD's Magia represents a fresh and appealing approach for the 90's whilst retaining strong family links with its predesessors in its distinctive lines and unique character.