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Mercury Monterey Advertising (1963): Mercury's Breezeway Design

Tags: Blog, Mercury, 1960s, ads
1963 Mercury Monterey Ad (October-December, 1962) - How a new window idea produced a beautiful new shape for cars
1963 Mercury Monterey Ad (October-December, 1962) - How a new window idea produced a beautiful new shape for cars
1963 Mercury Monterey Ad (November, 1962) - The window that came in out of the rain
1963 Mercury Monterey Ad (November, 1962) - The window that came in out of the rain
1963 Mercury Monterey Ad (March-April, 1963) - Fresh idea, fresh roof, fresh air: Mercury's Breezeway Design
1963 Mercury Monterey Ad (March-April, 1963) - Fresh idea, fresh roof, fresh air: Mercury's Breezeway Design
1963 Mercury Monterey Ad - Styled for excitement... powered for deliver it!
1963 Mercury Monterey Ad - Styled for excitement... powered for deliver it!
1963 Mercury Monterey Ad (March, 1963) - Shift to the real performer! Go Mercury!
1963 Mercury Monterey Ad (March, 1963) - Shift to the real performer! Go Mercury!
Images: www.hemmings.com; SenseiAlan' Photostream; autorevue.at; Alden Jewell Collection
Rating:  9    -0    +9
Fresh idea, fresh roof, fresh air: Mercury’s Breezeway Design
1963 Mercury Monterey advertisement touting the advantages of the “Breezway” window. The Breezeway windows was a roof style available on all 1963 full-sized Mercurys, that offered a reverse-slanted power rear window.

"Mercury Monterey... the rear window opens to pamper you. Unique Breezeway roof makes you master of the weather. Close the side windows, open the front air vents, and fresh air circulates through the Monterey and out the power-operated rear window. You enjoy a quieter, better ventilated ride. Wind and traffic noise is hushed, window fogging reduced. And, unlike other cars, Monterey's rear window stays clearer in snow. It's tucked under the roof, slants inward away from the weather. Less chance of gloves ruined wiping away snow."
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