1971 Pontiac Firebird Esprit - 'The Ranch': Art Fitzpatrick and Van Kaufman - One of our last ads for Pontiac. Somebody convinced the company that photography was cheaper. Wrong. The next year's photo campaign cost nearly twice as much per illustration.
Images: www.fitz-art.com; www.americar.de; www.plan59.com; oldcaradvertising.com; oldcarbrochures.org