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Chevrolet Advertising Art by Frederic Mizen (1928): Bigger and Better

Chevrolet Ad (February-March, 1928): A Sensational Achievment in Beauty and Performance
Chevrolet Ad (February-March, 1928): A Sensational Achievment in Beauty and Performance
Chevrolet Ad (March, 1928): True Distinction
Chevrolet Ad (March, 1928): True Distinction
Chevrolet Ad (March-April, 1928): True Distinction
Chevrolet Ad (March-April, 1928): True Distinction
Chevrolet Ad (April, 1928): A Car fot Her, too! - Illustrated by Fred Mizen
Chevrolet Ad (April, 1928): A Car fot Her, too! - Illustrated by Fred Mizen
Chevrolet Ad (April-May, 1928): A Car fot Her, too! - Illustrated by Fred Mizen
Chevrolet Ad (April-May, 1928): A Car fot Her, too! - Illustrated by Fred Mizen
Chevrolet Ad (April-June, 1928): Dash and Color - Illustrated by Fred Mizen
Chevrolet Ad (April-June, 1928): Dash and Color - Illustrated by Fred Mizen
Chevrolet Ad (April-June, 1928): Dash and Color - Illustrated by Fred Mizen
Chevrolet Ad (April-June, 1928): Dash and Color - Illustrated by Fred Mizen
Chevrolet Ad (May, 1928): Reflecting the Beauty of Genuine Lustrous Duco - Illustrated by Fred Mizen
Chevrolet Ad (May, 1928): Reflecting the Beauty of Genuine Lustrous Duco - Illustrated by Fred Mizen
Chevrolet Ad (June, 1928): For all the family to enjoy - Illustrated by Fred Mizen
Chevrolet Ad (June, 1928): For all the family to enjoy - Illustrated by Fred Mizen
Chevrolet Ad (June, 1928): Colorful and Youthful! - Illustrated by Fred Mizen
Chevrolet Ad (June, 1928): Colorful and Youthful! - Illustrated by Fred Mizen
Chevrolet Ad (July, 1928): Effortless Driving - Illustrated by Fred Mizen
Chevrolet Ad (July, 1928): Effortless Driving - Illustrated by Fred Mizen
Chevrolet Ad (September, 1928): A Rare Combination of Beauty and Utility - Illustrated by Fred Mizen
Chevrolet Ad (September, 1928): A Rare Combination of Beauty and Utility - Illustrated by Fred Mizen
Chevrolet Ad (October, 1928): A car for her, too! - Illustrated by Fred Mizen
Chevrolet Ad (October, 1928): A car for her, too! - Illustrated by Fred Mizen
Chevrolet Six Coach Ad (March, 1929): Better than 20 Miles to the Gallon! - Illustrated by Fred Mizen
Chevrolet Six Coach Ad (March, 1929): Better than 20 Miles to the Gallon! - Illustrated by Fred Mizen
Chevrolet Six Ad (January, 1929): Now on Display at all Chevrolet Dealers - Illustrated by Fred Mizen
Chevrolet Six Ad (January, 1929): Now on Display at all Chevrolet Dealers - Illustrated by Fred Mizen
Images: The Saturday Evening Post; Paul Malon's photostream; Alden Jewell Collection
Rating:  5    -1    +6
Chevrolet for Economical Transportation / Quality at Low Cost - Car Advert by Chevrolet Targeting Women Drivers
In this colorful Ads Chevrolet tries to tempt fashion conscious women drivers with stylish new car designs, fancy color schemes, and lower prices. They obviously recognized that women had a major say in the purchase of an automobile. Hey, nothing has changed!


Born in Chicago, Frederic Mizen became a noted western genre and landscape painter as well as illustrator, portraitist, and art teacher. From childhood, he had heard stories of the West from his father who was secretary to three generals active on the frontier.

In Chicago, he attended the J. Francis Smith Academy of Art, studied there with Walter Ufer, and then enrolled in the Art Institute of Chicago. He also studied at the Academy Julian in Paris.

At age 20, he began an illustration assignment with Joseph P. Berren Studios for a Sears catalogue and continued commercial art, doing the first billboard ad for Coca Cola as well as numerous magazine covers including Saturday Evening Post, the American and Collier’s. He also was successful financially with his advertising work for automobile manufacturers to promote travel, and created illustrations for Oldsmobile, Cadillac, Packard and others.
Source: hubpages.com; AskART
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